Core Concepts

Core Concepts contains the fundamental definitions behind SEO and content — each concept is clarified to eliminate misunderstanding and end the need to search further.

  • What is a definition?

    Definition is not an explanation. A definition is choosing the most accurate meaning of a problem, and then eliminating all other misunderstandings. Definition is the process of selecting the most accurate meaning of a concept, then eliminating any misunderstandings – and expressing it in a way that cannot be misinterpreted. Why Is a Definition Necessary?…